About Us

Who we are

Lovecraft began in 1976 as a small retail sex shop in Hillbrow, Johannesburg. The limited variety of products was governed by stringent archaic and outdated laws. Lovecraft persevered and grew from strength to strength. We became famous for our expert advice and excellent service. Our motto was and still is “the customer comes first”.

Today, after 35 years we are still servicing the adult entertainment industry. We source and indent our products from all corners of the world. Hence our vast variety of items.Our dedicated team at lovecraft.co.za ensures a smooth and discreet online service with 100% satisfaction. We offer a clean and user-friendly shopping platform with a safe and secure payment facility. We also offer different methods of postage and delivery.

Kindly note all our stock is stored by us and is thus ready to dispatch immediately.

We wish to thank all our customers, past and present.